Los fósforos de la metáfora. Poesía y subversión semiótica en los tiempos del algoritmo.

13APRIL 2026, 11.30-13.30h
Casa de Velázquez
Seminar MIAS - EHEHI

Natalia Castro Picón
Fellow MIAS - François Chevalier

Speaker:

  • Natalia Castro Picón
    Fellow MIAS - François Chevalier

Casa de Velázquez
 

The seminar will also be accessible online. 

Thank you for filling out the form to obtain the access link.

Over the last two decades, both in Spain and globally, information markets have grown to become hegemonic through the manufacturing of highly standardized political discourses that circulate within ideologically impermeable and polarized consumer niches. This trend is compounded by an overlap of crises (political, environmental, economic, etc.) that generalize a sense of uncertainty and fear, pushing individuals to take refuge in their own belief systems and to perceive "the other" as a threat. All of this seems to have fostered a social context in which conversation has been abolished as a space for producing shared meaning.

In this context, Prohibido hablar de política (No Talking About Politics) is a research project that explores the potential of poetry as a political-cultural tool to:

  1. Intervene in the reconstruction of social majorities, which are as essential to the notion of democracy as they are necessary to sustain political transformations.

  2. Resist the current techno-capitalist capture of language—or "linguistic alienation," in the words of Rossi-Landi—which, through various technologies ranging from clickbait to artificial intelligence (among many others), reduces language to a commodity, stripping speakers of all political-discursive agency.

  3. Act, as Franco Berardi explains, "as an agent for liberating language from the suffocating trap of technique," in such a way that the social automatisms promoted by these technologies are shattered and—as the Situationist International once proposed—we may "light the fires of revolt using the matches of metaphor."




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